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US WI Dodgeville |
Marketing Analyst |
Lands' End | 7/29 | |
| Details: Lands’ End is a premier source of apparel and gear for women, men, kids and the home – sold by catalog, online, and at nearly 300 Lands’ End Shops at Sears. Since 1963, we’ve earned a reputation for quality, value and exceptional customer service embodied by one simple promise: everything we sell is Guaranteed. Period.® Lands’ End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD) family of companies.We are currently searching for qualified candidates to act as Analysts within our Marketing organization.Successful applicants will provide analytical support within the marketing department for areas including customer profitability, marketing contact selection, circulation planning, testing, internet performance, promotion effectiveness, and sales forecasting. This full time position begins in July 2010 and is located in Dodgeville, WI at our corporate headquarters. This is a salaried position.In addition, there will be broad exposure to other aspects of the Lands’ End business, including, but not limited to, our business to business and international operations. | ||||
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US WI Madison |
Business Analyst - Marketing Analyst, Marketing Manager, SAS |
CyberCoders Engineering | $50,000 - $100,000/Year | 7/29 |
| Details: This position is open as of 7/29/2010.Business Analyst - Marketing Analyst, Marketing Manager, Database Analyst, SAS, SQLBusiness Analyst - Marketing Analyst, Marketing Manager, Database Analyst, SAS, Client Solutions, Database Management, Customer Analytics, SQL, Direct MarketingBased in the beautiful southwest outskirts of Madison, WI (in Verona), we are an established and successful marketing research firm that works with some of the best companies in the nation! If you are a Business Analyst with SQL and SAS experience, please read on!What you need for this dynamic and diverse marketing position:- Experience with SQL and SAS manipulating large quantities of data.- Experience gathering, analyzing, summarizing and presenting large quantities of data to our clients in a non-technical manner- Proficient at querying relational databases in SQL and statistical techniques in SASWhat you'll be doing:- Regressional analysis, creating reports and understanding the marketing needs of our retailer clients- Communicate with our clients to determine what direct marketing problems need to be solved, decide what analysis to provide for a solution and determine recommendationsWhat's in it for you:- Solid base pay of $50K-$100K (DOE) plus commission!- Excellent medical benefits, 3 weeks time-off, 401K and much more!So, if you are a Business Analyst and/or Marketing Analyst with SQL, SAS and Relational Database experience, please apply today!Required SkillsBusiness Analyst, Marketing Analyst, Marketing Manager, SAS, SQL, Client Solutions, Census Bureau Data, Experian Data, Direct Marketing, Statistical AnalysisIf you are a good fit for the Business Analyst - Marketing Analyst, Marketing Manager, SAS position, and have a background that includes:Business Analyst, Marketing Analyst, Marketing Manager, SAS, SQL, Client Solutions, Census Bureau Data, Experian Data, Direct Marketing, Statistical Analysis and you are interested in working the following job types:Information Technology, Engineering, Professional ServicesWithin the following industries:Sales - Marketing, Advertising, Computer SoftwareOur privacy policy: Your resume and information will be kept completely confidential.Looking forward to receiving your resume through our website and going over the job in more detail with you! | ||||
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US WI Madison |
Director, Marketing |
Hologic | 7/27 | |
| Details: Summary of Major ResponsibilitiesEnsure that worldwide market and customer needs are at the center of Hologic’s decision making process. Direct the development of market segment analysis and resulting strategies and tactics. Oversee the development and execution of market-driven strategies and tactics that generate customer demand to meet Hologic’s sales revenue goals, profit objectives, and expense budgets. Lead all aspects of the commercialization for molecular products; drive R&D projects to commercialization; provide regulatory input and work with Finance to ensure that costs are allocated appropriately to manage business “P&L". Develop a cohesive strategy to leverage the full molecular diagnostics product offering to support the long-term goals for product acceptance and market penetration. Responsible for all marketing functions for product family/ies including product marketing, channel marketing, marketing communications, launch, and post launch activities. Act as corporate representative to establish and develop relationships with key customers, industry partners, government collaborators and decision-makers. Essential Duties and Responsibilities include but are not limited to the following: Develop, plan, monitor, communicate and implement worldwide business growth strategies (short and long-term) with clearly defined goals, objectives, critical success factors, timelines, budgets and action items. Oversee strategic and tactical global marketing plans including forecasts, budgets, market research, situation analysis, product portfolio management, product positioning and elements of marketing mix (product, price, promotion and distribution) to create competitive advantage. Maintain extensive direct contact with customers through field travel, focus groups and relationships with selected consultants and other methods. Initiate and direct market research activities including development and implementation of surveys, focus groups, competitive profile summaries and reports. Analyze summaries of results and recommends strategic direction and goals and objectives from information gained. Participate in identifying, assessing and/or implementing strategic collaborations, product acquisitions, and/or joint business activities to achieve revenue targets and execute business and marketing strategies. Establish relationships with key customers, professional associations, and key governmental agencies to develop advocates and educate influential leaders. Work with key opinion leaders to stay abreast of market trends. Analyze and generate reports for review to assist management in determining market directions. Works with sales management to maximize revenue and execute marketing and sales strategies by evaluating distribution channel alternatives, adjusting marketing tactics based on distribution channel performance, and ensuring sales teams’ needs for sales support material and training are met.  Ensures R&D management has market-driven input (revenue potential and market characteristics) for product development strategies; coordinates with R&D management at a strategic level to prioritize products under development and manage product commercialization issues. Communicates the business segment’s financial contributions for executive level planning and review to include ROI, gross profit, gross margin, operating expenses and/or contribution margin. Measures business performance against expectations, report on results, and adjusts strategies and tactics to accomplish business goals. Design, develop, and implement product launch programs for new and revised products. Manage staff to determine each member's role and responsibilities to the team. Clarify expectations of performance and participation for each member. Set meeting times and frequency, agendas, and method of communication and work among team members. Ensure staff are trained and manage responsibilities/assignments of staff. Maintain solid knowledge of industry, current and future product capabilities as well as that of competitor products in order to effectively communicate product benefits and highlight them over those of the competition. Maintain clear and complete records to comply with all elements of the Quality System relevant to the position. Performs other related duties as assigned by management.  Occasional Duties and Responsibilities Provides backup for departmental coworkers. | ||||
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US WI Madison |
Database Marketing Specialist |
Thermo Fisher Scientific | 7/27 | |
| Details: This position is responsible for leading the development and implementation of the division’s segmentation and list management strategies and programs globally. You will initially focus on the North American and European markets, with other markets added from time to time. Collaboration is required across marketing communications, product marketing, sales, and service within the Scientific Instruments Division, and with Thermo Fisher Scientific corporate and other divisions where strategies and programs overlap. The individual in this role will use skills as a seasoned, experienced professional with a full understanding of industry best practices to resolve a wide range of issues in imaginative as well as practical ways.  Key Duties and Responsibilities:Strategic• Make recommendations and drive planning and implementation of approved programs for segmentation and list management services to yield continuous improvement of SID’s database marketing results. Ensure that these programs and strategies are aligned with the broad range of needs present across SID’s marcom, product marketing, sales, and service groups.• Stay current on segmentation and list management best practices. Evaluate new technologies and methods for accomplishing same and make recommendations for meaningful change based on risk/benefit analysis. Implement approved changes.• Proactively explore, assess, recommend and drive planning and implementation of approved solutions to achieve 3rd-party data integration for more robust market intelligence• Develop and implement internal self-serve tools for easy retrieval of high usage lists• Develop and manage to the division’s budgets for list rental/purchase• Develop quarterly and annual reports showing growth/decline trends in key SAP CRM segment counts, including recommendations for improvements• Lead the strategy, prioritization and coordination of segmentation updates to SAP CRM.• Regularly communicate to all levels the status of segmentation and list management services projects, improvements and availability• Develop and maintain relationships with key vendors and internal customersTactical• Provide direction/expertise during campaign planning and execution processes for list recommendations (internal and 3rd-party) to effectively target audiences and meet postal, email and fulfillment requirements. Objective is to maximize response rates and balance touch points• Continually monitor and manage progress on growth in segments that are significant to SID• Proactively coordinate with all customer touchpoints to ensure segmentation data capture initiatives work together.• Working across all users of segmentation data, establish and maintain customer profile parameters to ensure targeting capabilities are usable and effective• Manage all list hygiene and merge/purge processes to reduce returned mail waste and email bounces and ensure data integrity• Manage and implement projects to consolidate databases at the direction of the Marcom Operations Manager• Provide day-to-day support and training as needed to internal resources and users• Other duties or projects as assigned from time to time To apply, please visit www.thermofisher.com/careers and reference job code CW20100103-43316 | ||||
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US WI Fitchburg |
Strategic Marketing Manager – Pharma/Biotech/Cell Biology |
Promega | 7/24 | |
| Details: Promega Corporation is seeking an experienced marketing professional to join our Global Marketing team. This position will develop, plan, monitor, and communicate worldwide strategic marketing strategies for the Pharma/Biotech/Cell Biology product portfolio and its key customer groups. The individual may also have accountability for product management activities associated with the portfolio. | ||||
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US WI Ripon |
Marketing and Tradeshow Specialist |
Alliance Laundry Systems | 7/22 | |
| Details: PurposeThis position works as an integral member of the marketing communications team to support marketing efforts and coordinate shows and events that promote and increase the visibility of brands. Position Responsibilities: Work with National Sales Managers, Associate Brand Managers and Director of Marketing to set meeting or event concepts, goals, objectives, budgets and outcomes. Create event timelines and schedules and communicate information. Research tradeshows and competition show participation, develop show schedules, and set budgets. Work with Associate Brand Manager and Marketing Agency to develop promotional activities and displays to increase booth traffic. Manage all aspects of tradeshows and events within allotted budget, including securing space, arranging accommodations and personnel registration, ordering services, shipping equipment and support materials, communicating to attendees, event wrap-up and post event evaluation/surveys, and evaluating post-show data against actual spend. Serve as primary point of contact for travel vendor management. Monitor corporate travel reporting and analysis. Maintain image library and online database, provide customers with high-quality product images and location shots and manipulate existing image files. Design and manage surveys related to events and marketing activities. Collect survey responses and communicate data to appropriate departments. Set up marketing webinars, upload materials, and monitor webinar chat feature. Serve as department resource in the areas of presentation preparation, competitive research, online subscription management, and other marketing support, as assigned. | ||||
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US Nationwide |
Sales and Marketing Director / Palm Springs, CA |
Gannett Co., Inc. | 7/10 | |
| Details: This position is located in Palm Springs, CA and relocation would be required to that area.The Desert Sun, in Palm Springs, CA is seeking an innovative strategic thinker to drive revenue by overseeing and executing sales and marketing strategies. This position will drive and grow revenue by identifying opportunities, analyzing competition, developing new products and services, applying best business practices, communicating with businesses, generating leads, and supporting sales. This position will be accountable for establishing and enhancing the media company’s brand, and maximizing advertising revenue and improving the organization's competitive position and its penetration of target markets. Drives revenue by developing and executing effective sales strategies, identifying growth opportunities in the marketplace and setting pricing. Directs all advertising functions across all platforms and all business development and marketing functions. Develops strategies to maximize sales resources and optimize revenue development including multi-platform product positioning and pricing for clients of all sizes. Ensures advertising and marketing meets the needs of businesses and enables them to grow their businesses. Meets with advertisers and potential advertisers regularly and develops strong relationships. Develops high-quality, customized presentations to targeted clients and segments to secure new revenue and grow existing relationships. Analyzes business performance (active accounts, churned business, pricing, advertiser packages, etc.) and adjusts strategies and initiatives to achieve revenue goals. Develops and executes the Desert Sun’s B2B strategy and increases brand awareness to improve positioning of the Desert Sun in the Palm Springs media market. Analyzes marketplace and competition to determine most effective pricing and sales strategies. Analyzes market conditions. Provides strategic digital sales direction for the company. Supports multi-platform, new media and marketing initiatives. Prepares and implements the department’s operating budget, revenue and expense plans. | ||||
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US WI Madison |
Marketing Manager / Copywriter |
pc/nametag, inc. | 7/1 | |
| Details: We’re PC/NAMETAG, a Verona WI -based business to business direct marketer that sells meeting registration products (name badges, lanyards and tote bags) to meeting planners in businesses, associations and universities around the world. We sell our products via a website: www.pcnametag.com and we have a call center. All of our customers use our paper catalogs or our website to help them select their products. We’re looking for a Marketing Manager/Copywriter who can manage projects and be our facilitator across all types of media and a leader of our small but growing creative team. You are the person we’re looking for if you have five years or more experience managing projects, concepting, executing and producing catalogs and collateral materials that effectively sell products and understand the how to sell on the web. We’re looking for the person who has very strong creative instincts but not at the sacrifice of all left-brain function. Strong project management and multi-tasking skills are prerequisites. This position will be responsible for managing creative personalities and leading multiple concurrent projects at a time, including two separate catalog titles. Position reports directly to the Vice President of PC/NAMETAG. Responsibilities include, but are not limited to:• Establish & manage print media production process including but not limited to 2 catalog titles / 5 books annually • Establish and meet marketing, print media and production deadlines • Facilitate company message across different media including catalogue, website, blog and Facebook. • Oversee the production of each project from concept, design, layout, photography, content, imagery, pre-press and production • Stay aligned to production budgets • Responsible for maintaining company-wide branding effortsCreate persuasive selling copy for all selling material including: Catalog, Print advertising, Social Marketing and ecommerce | ||||
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US WI Whitewater |
Statistical Marketing Intern |
Generac Power Systems, Inc | 7/1 | |
| Details: Generac Power Systems ďż˝ one of the world's largest independent manufacturers of complete engine-driven generator systems for industrial, residential, mobile, recreational vehicle and communications applications - is seeking an intern for a project team in Whitewater, Wisconsin.This internship supports marketing and product management activities with primary focus on product development related projects. A wide variety of marketing and business skills will be applied in supplying data and information for statistical analysis and ongoing process improvement efforts. This may result in the need for troubleshooting, interpretation and reporting solutions.Activities could include:ďż˝ Perform data collection, entry and basic analysis of process performance data and information for internal/external staff.ďż˝ Develop and run reports and communicate recommendations to appropriate personnelďż˝ Use Web-based tools to perform electronic data and document retrieval, organization and archivalďż˝ Perform work stream mapping and analysisďż˝ Support departmental KPIs as requiredThe internship will focus on product service activities and require interaction with other key service departments at Generac. | ||||
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